Privacy Policy

This Privacy Policy (“Privacy Policy”) applies to the processing of personal data of users (“user” or “you”) by NextMob.Inc. (“we” or “us”), when you use the ArtGo mobile application (“app”) or otherwise interact with us and this Privacy Policy is presented to you, in accordance with Regulation (EU) 2016/679 – General Data Protection Regulation (“GDPR”), the Italian Legislative Decree 196/2003 (as amended), and other applicable local laws, as amended or replaced (jointly, “Applicable Privacy Laws”).

1. Data Controller and Data Protection Officer

The Data Controller is NextMob.Inc. For any requests regarding the processing of your personal data, please email us at hinextmob@gmail.com.

Our Data Protection Officer can be contacted by sending an email to hinextmob@gmail.com for any requests relating to the processing of your personal data or this Privacy Policy.

2. Categories of Personal Data that We Collect, Purposes and Legal Bases for Our Processing

We process the following categories of personal data, for the purposes and on the legal bases indicated below. Please note that not all of the below information may be deemed personal data in your jurisdiction in all cases.

a) To enable you to use the app and to provide you with its functionalities, including:

You may decide to help us to improve ArtGo by becoming part of our app development program, and uploading images with specific features we request.

The legal basis for the processing is the performance of our contractual relationship (art. 6(1)(b) of the GDPR).

Identification and contact information, identifiers and Internet and network activity information (such as IP address, device model, device type, OS version, device language, device name, country set in the device settings, information about your interactions with the app, and unique identifiers, including IDFA or AAID) and other information necessary to enable you to use the app.

If the app needs to access your photo and video library when you use the app, it will require your permission. We collect or process such data when strictly necessary to provide you with specific features or services requested by you (for example, the app development program).

If you create an account or login with your Facebook, Google or Apple account, we will also receive the following information: first and last name, and email address.

b) To improve our products and services (for example, by conducting statistical analysis or other research activities to optimize our features and provide you with new ones).

The legal basis for the processing is our legitimate interest (art. 6(1)(f) of the GDPR) to improve our products and services.

Identification and contact information you provide us (such as name, social media handle, or email address, when requested), identifiers and Internet and network activity information (such as IP address), and information collected or generated to improve the app’s functionalities (such as device language, information about your interactions with the app, inferences we generate and other related information about your usage of the app).

For the purpose of statistical analysis, we may also collect information and metadata related to your images. In such cases, we will only process anonymized data.

c) To improve our photo-video editing features and offer a better service for editing and enhancing your images (for example, by using your images to train and validate our photo-video editor algorithms, and by examining and labelling your images to improve the performance of our editing and enhancement features).

The legal basis for the processing is your consent (art. 6(1)(a) of the GDPR).

Images uploaded by you.

d) To ensure the quality and the proper functioning of the services by analyzing, preventing or correcting failures and bugs, illicit use or misuse of the services.

The legal basis for the processing is our legitimate interest (art. 6(1)(f) of the GDPR) to ensure the quality and the proper functioning of the services.

Identifiers and Internet and network activity information (such as IP address, device model, device type, OS version, crash and error logs), inferences we generate and other related information about your usage of the app.

e)To comply with our legal obligations, including requests from public authorities.

The legal basis for the processing is compliance with legal obligations to which we are subject (art. 6(1)(c) of the GDPR).

Any information which may be required by law or under the instructions of public authorities.

f) To process and respond to customer support communications and to requests for information you may raise with us.

The legal basis for the processing is the performance of our contractual relationship (art. 6(1)(b) of the GDPR).

Identification and contact information you provide us (such as first and last name, email address) and the content of your communication or request.

g) To establish, exercise or defend our rights and those of our employees, and to carry out corporate transactions or operations (for example, in case of bankruptcy, merger, acquisition, reorganization, sale of assets or assignments, and due diligence related to any such transactions).

The legal basis for the processing is our legitimate interest (art. 6(1)(f) of the GDPR) to establish, exercise or defend our rights and to carry out corporate transactions or operations.

Any information necessary to ensure the performance of these purposes.

h) To analyze your usage information, including your preferences, interests and behaviors when you use our products and services, to:

The legal basis for the processing is our legitimate interest (art. 6(1)(f) of GDPR).

Identification and contact information (such as name, age or email address, when requested), identifiers and Internet and network activity information that we collect (such as IDFA or AAID, and IP address), information about your interactions with the app, inferences we generate and other related information about your usage of the app.

The IDFA (on iPhone or iPad) and AAID (on Android devices) are unique device identifiers provided by the operating system of your device that allow advertisers to track and identify a user for advertising purposes. To disable this tracking:

i) To carry out marketing activities, and send you information and marketing communications about our products and services such as tips, offers, and newsletters through emails and push notifications (only if you grant permission by enabling push notification on your mobile operating system settings).

The legal basis for the processing is your consent (art. 6(1)(a) of the GDPR).

Where your consent is not required, for example, where we use your email to send you information about products and services related to or similar to the app (“Soft Opt-In”), the legal basis is our legitimate interest (art. 6(1)(f) of the GDPR).

Identification and contact information (such as name, email address), identifiers and Internet and network activity information (such as IP address), information we may receive from third-party advertising networks and platforms (such as unique identifiers, including IDFA or AAID), information about your interactions with the app, inferences we generate and other related information about your usage of the app (such as your responses and your voice in case you take part in our interviews).

j) To share your personal data with Google AdMob and its advertisers to serve ads.
You can find more information on how Google AdMob processes your personal data by visiting Google’s Privacy & Terms.

The legal basis for the processing is your consent (Article 6(1)(a) of the GDPR).

Identifiers and Internet and network activity information (such as IP address, unique identifiers including IDFA or AAID, crash logs and diagnostic information, performance data such as app launch time, hang rate, or energy usage), information about your interactions with the app, and advertising data (such as advertisements seen), your ad tracking choices and consent to receive personalized ads (if granted), and inferences about your interests and preferences.

We may also assign a random code to your device and communicate it to the advertising content providers to ensure that you do not receive the same advertising content several times (please note that each code will only last 24 hours after which a new 24-hours code will be assigned and that, unless you have given your consent under Section 2.j) below, you will not receive personalized content).

k) To personalize the content of promotional communications relating to products and services offered by third parties on Google AdMob. You can find more information on how Google AdMob processes your personal data by visiting Google’s Privacy & Terms.

The legal basis applied to the processing is consent of the data subject (Article 6(1)(a) of the GDPR).

Identifiers and Internet and network activity information (such as IP address, unique identifiers including IDFA or AAID, crash logs and diagnostic information, performance data such as app launch time, hang rate, or energy usage), information about your interactions with the app, and advertising data (such as advertisements seen), your ad tracking choices and consent to receive personalized ads (if granted), and inferences about your interests and preferences.

You may opt out of Google's use of cookies or device identifiers by visiting Google's Ads Settings.

3. Data Storage and Protection

Personal data may be processed by both automated and non-automated means and may be stored at our premises and on our service providers’ servers. We adopt technical and organizational measures designed to prevent the loss, improper use and alteration of your personal data. In some cases, we may also adopt data encryption and pseudonymization measures. However, transmissions over the Internet are never 100% secure, and you should not provide any personal data if you want to avoid any risk.

Personal data processed for the purposes referred to in Sections 2.a), 2.e), 2.f) and 2.g) will be kept for a period not exceeding the one necessary for the said purposes and, in each case, for no more than 10 years from the termination of the agreement.

Personal data processed for the purposes referred to in Sections 2.b), 2.d), 2.h) and 2.i) (as to Soft Opt-In) will be kept until you object to such processing. However, should you not exercise your right to object, personal data will be kept for such purposes for no more than 2 years from the termination of the agreement.

Personal data processed for the purposes referred to in Sections 2.c), 2.i), 2.j) and 2.k) will be kept until you withdraw your consent to such processing. However, should you not withdraw your consent, personal data will be kept:

Except for any legal obligation that sets a longer data retention period, at the end of these periods, the personal data processed will be deleted or anonymized.

4. Your Choices with Regard to the Use of Your Personal Data

It is mandatory for you to provide your personal data for the purposes referred to in Sections 2.a), 2.e), and 2.f). If you do not provide the personal data, you will not be able to enjoy the app’s services and features or participate in our contests, sweepstakes or other promotions that we offer.

Where we rely on your consent for the purposes referred to in Sections 2.c), 2.i) 2. j) and 2.k), your provision of personal data is optional, and you have the right to withdraw your consent at any time. If you do not provide the personal data, you will still be able to enjoy the app’s services and features.

Where we rely on our legitimate interest for the purpose referred to in Sections 2.b), 2.d), 2.g), 2.h) and 2.i), you may, at any time, exercise your right to object to such processing as explained in Section 7 (Your Rights) below.

You can also manage how you share certain information with us by adjusting the privacy and security settings on your mobile device (such as Limit Ad Tracking or Allow Apps to Request to Track on iOS and iPadOS, or Opt out of Interest-Based Ads or Opt out of Ads Personalization on Android devices). You should refer to the instructions provided by your device’s operating system or its manufacturer to learn how to adjust your settings.

5. Sharing Your Personal Data

We may share or disclose your personal data to the following categories of recipients:

Personal data will not be disclosed for any reason other than those stated above, unless such disclosure is deemed necessary for the fulfillment of a legal obligation or if we request your consent.

6. Transfers of Personal Data Outside the European Economic Area

We may transfer personal data from the European Economic Area (“EEA”), the UK or Switzerland to other countries outside the EEA. Such data transfers are based on appropriate safeguards in accordance with Applicable Privacy Laws, including (a) the standard contractual clauses developed by the European Commission; (b) the decisions of adequacy of the European Commission; or (c) binding corporate rules.

More information on the appropriate warranties are available for consultation by sending an email to hinextmob@gmail.com.

7. Your Rights

At any time and free of charge, you can exercise the following rights, as specified and subject to certain limitations and exceptions under Applicable Privacy Laws:

You also have the right to lodge a complaint before the competent national Data Protection Authority, in particular before the Data Protection Authority of the Member State of your habitual residence, place of work or place of the alleged infringement.

To exercise your rights, or if you have any other questions about privacy or data protection at NextMob.Inc, you can contact us by sending an email to hinextmob@gmail.com. We may take reasonable steps to verify your identity prior to responding to your request.

8. Children’s Personal Data

The app is not intended for anyone under the age of 16. We do not knowingly collect personal data from children. If you believe we have received personal data from children under the age of 16, please email us at hinextmob@gmail.com. If we learn that a user is under the age of 16, we will take reasonable steps to delete any processed data and close such user’s account.

9. Third-party Websites and Services

The app may include links to other websites or services operated by third parties. The activities described in this Privacy Policy do not apply to data processed by such third-party websites and services. We have no control over, and we are not responsible for, the actions and privacy policies of third parties and other websites and services.

10. Changes to this Privacy Policy

We may modify, integrate or update, in whole or in part, this Privacy Policy, and we will notify users of any modification, integration or update in accordance with Applicable Privacy Laws. If we make modifications, we will notify you by revising the date at the bottom of this Privacy Policy and, under certain circumstances, we may also notify you by additional means such as pop-up or push notifications within the app or our website, or email.

11. Additional Information for California Consumers

This section provides additional disclosures required by the California Consumer Privacy Act (“CCPA”).

a) Additional Information Related to Collection, Use, and Disclosure of Personal Information

We collect personal information from several sources: directly from you (for example, when you make purchases within the app or participate in a survey or contest); automatically when you use the app (for example, device information); and from other sources (for example, mobile measurement partners). We also generate inferences about you based on your use of the app and other information we collect.

We do not sell your personal information. We do allow our advertising partners to collect certain device identifiers and electronic network activity via our app to show ads that are based on your interests. If you prefer to limit this activity, your device may include a feature (such as “Limit Ad Tracking” on iOS, or “Opt Out of Interest-Based Ads” or “Opt Out of Ads Personalization” on Android) that allows you to opt out of having certain information collected through mobile apps used for interest-based advertising purposes.

b) Rights of California Consumers

Subject to certain limitations, the CCPA provides California consumers the right to:

If you’re a California consumer, to exercise these rights, or if you have any other questions about privacy or data protection at NextMob.Inc, you can contact us by sending an email to hinextmob@gmail.com. We may take steps to verify your request by asking you to provide information that matches information we have on file about you. California consumers can also designate an authorized agent to exercise these rights on their behalf, but we will require proof that the person is authorized to act on their behalf and may also still ask them to verify their identity with us directly.


Last updated: 02 Jan 2024